BETMAN EDGE

Signup

Clear race-day access.

Pick the access level that suits your week. Confirm your email, complete secure checkout, then set your password and enter BETMAN Core.

24-hour Trial Free / verified user

Explore BETMAN Core for 24 hours with no payment required.

Start free trial Single Day NZD $7.95 / day

Single Day Subscription

Start today Single User NZD $9.95 / week

Weekly Subscription

Best for regular racing BETMAN Commercial Let's talk Venues & partners

For venues and commercial partners displaying the BETMAN EDGE system to their audience.

Contact sales

About BETMAN

AI and data driven. Passion led.

BETMAN exists to help people make better racing decisions through better information. The company brings together artificial intelligence, racing intelligence, live data, market analysis, horse sensing, weather, breeding and community.

Thoroughbred in the mounting yard on race day

Racing heritageBuilt around thoroughbreds.

BETMAN race-day operations and analytics room

Technology companySerious systems for serious race days.

CommunityClose to the people who live racing.

Founder storyRacing and technology, finally together.

Jesse Ball / Founder & CEO

Raised around thoroughbreds. Built technology companies. Now building BETMAN.

Jesse has been immersed in racing from the age of five, with generations of family involvement in racing and breeding. After co-founding SMX, BETMAN became the place to combine a lifetime of racing instinct with technology execution.

The company is AI-first, but it is also a passion company. The brand comes from the people, horses and stories that make racing matter.

Market Movers

Bet Plans

BETMAN RacingOS

RacingOS is where the edge appears.

The racing desk for BETMAN Core: fast reads, market pressure, runner context and disciplined race-day action.

Data layerMeetings, runners, form, markets, warehouse history and live feeds.

AI layerRace models, commentary, confidence signals and decision support.

Visual layerHeatmap, trackside views, race-state overlays and spatial context.

Media layerBETMAN Radio, partner API access and racing storytelling.

Mobile layerTracked runners, alerts and race-day workflows in hand.

Sensing layerIR, environmental intelligence and vitals without wearables.

1-click AI AnalysisInstant race read, runner context and confidence.

Edge AnalysisFind where BETMAN sees more than the market.

Market MoversSteam, drift, money pressure and late changes.

Bet PlansTurn signals into disciplined race-day structure.

Track what matters.

Tracked runners make RacingOS personal: the horses, signals and price moves worth watching.

Tracked runnersLive watchlist intelligence

AI commentaryWhy the runner matters

Market contextOdds, signals and jumps-in

Mobile firstBuilt for race day movement

Socials

Signals beyond the screen.

Follow BETMAN for live community signals, RacingOS releases, Radio clips and Labs updates from the build.

BETMAN Labs

Where the company builds in public.

Engineering updates, prototype hardware, AI experiments, videos and weekly progress sit beside the next RacingOS services: Heatmap, Data, Radio, Mobile, sensing and live weather intelligence.

BETMAN Heatmap processed thermal view of a racehorse in the mounting yard

Visual intelligenceBETMAN Heatmap

False-colour BETMAN Heatmap view of horses and handlers before a race

Trackside contextThermal race-day reads

Race-day BETMAN Data desk with racing analytics and track view

WarehouseBETMAN Data

Trackside heart-rate sensing workflow with pulse data beside a thoroughbred

SensingVitals without wearables

Trackside rain gauge and temperature sensor beside a wet racecourse

EnvironmentLive Weather Sensors

BETMAN Mobile race-day workflow on a phone at the track

Field useBETMAN Mobile

Racegoer listening to BETMAN Radio trackside on a mobile phone

Voice + mediaBETMAN Radio

BETMAN LineForge performance and pedigree intelligence workspace

BloodstockLineForge

Demos

See the system before it lands.

Short previews of the surfaces moving from prototype to product.

RacingOSMedia Control Room

Workspace, movers and notes on the bigger screen.

MobileCore and tracked runners

Race-day signals in the pocket.

MediaBETMAN Radio

Story, audio and commercial access for partners.

BETMAN Heatmap processed race-day visual layer

SignalsHeatmap and Data

Visual layers for the next releases in RacingOS.

Media

BETMAN Radio is the voice of RacingOS.

Live race-day audio, market intelligence, explainers and community storytelling. Media partners can plug into BETMAN through a commercial API for data-backed previews, live coverage, alerts and racing intelligence products.

Read BETMAN Guides Partner Access

BETMAN RadioLive racing intelligence for media and community.

Racing has always evolved through better horses, better people and better ideas.

We believe the next evolution is better intelligence.

BETMAN combines racing heritage, innovation and technology to give the racing community better information and greater confidence in every decision.